Product Management Toolkit

Description

Current Revision: 202402

The Product Management Toolkit provides all the critical tools that product managers need to master the areas of strategic planning, commercial product development, and post-launch life cycle management. Designed to support our upcoming Strategic Product Management on-demand course, this toolkit consists of 6 frameworks, a 36-page comprehensive instruction manual, and a selection of 11 digital tools taken from our Strategy Generation Toolkit,  Strategy Essentials Toolkit, and Market Planning Toolkit.

The toolkit includes:

• 36-Page Instruction Manual
• Product & Business Management Framework
• Strategy Generation Framework
• Commercial Product Development Framework
• Commercial Opportunity Framework
• Go-To-Market Framework
• Life Cycle Planning Guide
• Tool 01 – Product Snapshot (From our Strategy Essentials Toolkit)
• Tool 02 – Customer Snapshot (From our Strategy Essentials Toolkit)
• Tool 03 – Competitor Snapshot (From our Strategy Essentials Toolkit)
• Tool 04 – Strategic Goals (From our Strategy Essentials Toolkit)
• Tool 05 – SWOT (From our Strategy Essentials Toolkit)
• Tool 06 – Strategic Actions (From our Strategy Essentials Toolkit)
• Tool 07 – Value Proposition (From our Market Planning Toolkit)
• Tool 08 – Product Positioning (From our Market Planning Toolkit)
• Tool 09 – Life Cycle Map (From our Market Planning Toolkit)
• Tool 10 – Strategic Product Roadmap (Derived From our Strategy Generation Toolkit)
• Tool 11 – Product Management Role Alignment (NEW to this toolkit!)

NOTE: If you already own the Strategy Generation Toolkit, Strategy Essentials Toolkit, or Market Planning Toolkit, please contact us for special pricing on this toolkit.